LUNGevity Foundation Steps Up National Conversation on Lung Cancer

Expands to Washington, D.C.; Announces Television Airing of LUNGevity PRISM Award September 25; National Gala Tonight Honors Former Congressman and Lung Cancer Survivor Mike Oxley

FOR IMMEDIATE RELEASE

Media Contact:
Victoria Shapiro
202-414-0774
vshapiro@susandavis.com  

Washington (September 16, 2011) - LUNGevity Foundation, the nation’s largest lung cancer organization, celebrated its expansion to Washington D.C. with two high profile events this week: a national gala tonight at the Andrew Mellon Auditorium and a Capitol Hill event last evening showcasing LUNGevity’s PRISM Award to the television industry for accurate depiction of lung cancer.  Congressman Ed Whitfield spoke on behalf of fighting lung cancer and LUNGevity at last night’s PRISM Awards Capitol Hill Showcase.

The opening of the D.C. office gives the largest lung-cancer research non-profit greater proximity to U.S. decision makers and business leaders in being able to share the importance of fighting lung cancer, which impacts one in 14 Americans.  

“Lung cancer, the nation’s number one cancer killer, needs more visibility on the national stage and we are thrilled to now be in Washington, D.C.,” said LUNGevity Foundation President Andrea Stern Ferris. “My greatest hope is that through events such as the PRISM Awards Capitol Hill Showcase and LUNGevity’s Musical Celebration of Hope Gala, we’ll help shine a light on this deadly and horrifically overlooked disease so that we can truly commit as a nation to finding a cure and provide hope for the millions of Americans whose lives are being or will be savaged by lung cancer.”

The Foundation in cooperation with the Entertainment Industries Council created a LUNGevity PRISM Award awarded this year to CBS daytime television series “The Bold and the Beautiful.” This award will be given annually to encourage accurate depictions of lung cancer – its diagnosis, symptoms, effects, and treatment - in movies and television programs. The PRISM Awards, presented by the Entertainment Industries Council in collaboration with FX Network recognizes members of the creative community for their commitment to creatively and accurately portray public health issues.

Members of Congress and other decision makers gathered last evening on Capitol Hill for the opportunity to learn more about lung cancer and to preview the PRISM Awards Showcase TV special prior to the national televised airings on 12 cable networks beginning September 25.

This evening, business leaders, policy decision makers and distinguished pioneers in lung cancer research will join LUNGevity’s Musical Celebration of Hope Gala.  Former Congressman and lung cancer survivor, Michael G. Oxley will receive LUNGevity’s inaugural Face of Hope Award for his commitment to reducing the stigma of those diagnosed with the disease and advocating for better research and treatments. All of the evening’s proceeds will benefit lung cancer research.

What:  LUNGevity’s Musical Celebration of Hope Gala

When: September 16, 2011

Cocktail Reception: 7:00p.m., Dinner and Award Presentation: 8:00p.m., Dancing to follow

Where:  Andrew W. Mellon Auditorium, 1301 Constitution Avenue Northwest, Washington D.C., 20004                  

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About LUNGevity Foundation

The mission of LUNGevity Foundation is to have a meaningful and immediate impact on improving lung cancer survival rates, ensure a higher quality of life for lung cancer patients, and provide a community for those impacted by lung cancer. In order to accomplish its mission, LUNGevity funds the most promising research into the early detection and successful treatment of lung cancer. LUNGevity also supports the largest national grassroots lung cancer network.  The organization moves forward firmly resolved to provide the energy, inspiration, and resources that are critical to making lung cancer a national priority. LUNGevity’s goal is to Stop Lung Cancer Now.